PwC: U.S. Regulatory Clarity Shifts, Driving Expanded Crypto Business Footprint

BlockBeats News, January 5th, PricewaterhouseCoopers (PwC) CEO Paul Griggs stated that as the US regulatory environment for crypto becomes clearer, the company has decided to expand its cryptocurrency and digital asset-related business. In an interview with the Financial Times, he pointed out that the new leadership of US regulatory agencies, as well as the advancement of the GENIUS Act (stablecoin-related legislation), were key factors driving PwC's change in attitude.

Griggs stated that legislation and regulatory rules around stablecoins will enhance market confidence, and the trend of asset tokenization will also continue to develop, with "PwC needing to be part of this ecosystem."

As one of the global "Big Four" accounting firms, PwC currently lists on its official website cryptocurrency-related services covering audit, accounting, cybersecurity, wallet management, and compliance and regulatory consulting, with clients including cryptocurrency exchanges, traditional financial institutions seeking to enter the crypto space, as well as governments, central banks, and regulatory agencies.

Griggs revealed that over the past 10-12 months, PwC has continued to increase its resources in the digital asset field, stating, "Whether it's auditing or consulting, we have almost fully deployed in the crypto space and see more and more business opportunities."

Currently, all of the Big Four accounting firms have fully entered the crypto industry:

Deloitte provides blockchain strategy and consulting services;
Ernst & Young (EY) covers crypto tax support and strategy;
KPMG offers crypto audit, cybersecurity, and consulting services.

The market believes that the collective escalation of the Big Four reflects that against the backdrop of a warming regulatory trend in the US, crypto assets are further being embraced by the mainstream professional services system.